S.M.A.R.T.

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Identify & Engage

Using S.M.A.R.T. capabilities and tools, our clients can access a deeper understanding of their followers, subscribers, customers and listeners, allowing us to deliver greater insights into their targeted audiences.

Traktor Beam creates, develops and monitors real and meaningful links into who they are talking to and what their interests are: Psychographics, Demographics, Clusters, Nodes and Trends.

We help you identify and engage with customers, advocates and critics, as well as opinion leaders, industry experts and other influencers.

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Actionable Insights

Collect, clean & analyze

Our proprietary algorithms collect, clean and analyze relevant social media opinion and sentiment analysis, revealing meaningful and actionable insights.

This allows us to create hyper targeted audiences, more precise communication strategies and digital and social ad campaigns that result in dramatic business growth:

  • Retrieval & archiving of key data and clusters (beyond simple traffic control)
  • Identifying keyword & network associations of importance and influence
  • Semantic analysis showing top concepts, threads, clusters & conversations.
  • Evaluating the effects and persuasiveness of influencer resonance
  • Interpreting the connections, relationships and links between data ‘signals’, ‘clusters’ and ‘noise’ (Easy to collect / difficult to measure)
Assisting and supporting clients in:

  • Strategic planning
  • Community building
  • Customer acquisition
  • Market research
  • Investor relations
  • Brand & trademark evaluation
  • Risk management